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App Marketing
aso and paid ua work together
September 28, 2018 - By Editor

How to make ASO and paid UA work together

Did you know that ASO and Paid UA go hand in hand? There are nearly 6 million apps in both Google Play and ...
Tags: analytics, App Advertising, app developers, App Marketing, App Store Optimization, ASO, Guest Post
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top media resources about programmatic advertising
May 11, 2018 - By Editor

Best media for learning about programmatic advertising

For mobile marketing professionals who work with programmatic advertising, it’s crucial to stay on top of the most recent industry developments. Research, statistics, ...
Tags: analytics, App Marketing, clickky
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programmatic direct real time bidding
April 27, 2018 - By Editor

Pros and cons of programmatic direct

Advertisers and publishers alike look for the most efficient, profitable and simple solution that would let them achieve their goals and earn more ...
Tags: analytics, App Marketing, app promotion, clickky
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retargeting on mobile
March 19, 2018 - By Editor

Get users back to the app. Retargeting on mobile

The competition for users has never been more fierce. To get ahead, marketers invest heavily in advertising, which in its turn drives up ...
Tags: App Marketing, app promotion, clickky
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top performing ad formats for advertisers
February 16, 2018 - By Editor

Top performing mobile ad formats for advertisers

For getting maximum return on investment from the ad campaigns, advertisers need to choose the right ad type and format. But how to ...
Tags: App Advertising, App Marketing, clickky
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fraud prevention
February 9, 2018 - By Editor

Mobile ad fraud: detect and prevent

For mobile advertisers, the issue of fraud is as up-to-date as ever. Fraudulent activities take up large portions of advertising budgets, stealing away ...
Tags: analytics, App Marketing, trends
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